Page 41 - 招商蛇口2021可持续发展报告 英文版观看版

SUSTAINABILITY A CARRIER OF THE PEOPLE'S BETTER LIFE 77 78
REPORT

Empowering Urban Growth
Landmark Riverside Danzishi Old Street, Chongqing:
Upholding the Shekou spirit
and striving for excellence Increasing the Value of the Complex under the “Scenic
Spot Plus Business Area” Model

Culture is the soul of and source of strength for urban growth. CMSK provides a platform for the exchange, sublimation and promotion of creative
Responding to Chongqing’s call for “upgrading the core area of two rivers and four banks,” we developed the Landmark Riverside
ideas and resources, and drives urban development through cultural prosperity.
Danzishi Old Street urban renewal project with city-wide influence. We came up with the “scenic spot plus business area” model to
increase the project’s overall value, revitalize the old street, promote urban renewal and upgrading, and make it a new landmark in
Chongqing.
Nurturing Cultural Innovation

attracting the
The Sea World Culture and Arts Center provides a significant platform for the exchange participation of over
A scenic spot on the surface: Attracting visitors with Chongqing’s port opening culture and urban landforms
and interaction of creative ideas and resources, contributes to the sharing of cultural and 196
Landmark Riverside Danzishi Old Street is where Chongqing’s commercial port culture originated. We renovated the old buildings with sessions of public
educational resources, and brings more possibilities for cultural innovation.
a distinct local style to vividly represent the commercial port culture. With the river in the front and the urban view behind, the old street education activities held 450 families
is renovated on a slope with a height difference of nearly 80 meters. A unique retreat platform is built to reflect local characteristics. The
old street is now a representative tourist attraction in the city, with a well-preserved cultural legacy .

“In retrospect, the aesthetic thinking that arose in the New Culture Movement period is significant in design art enlightenment, and
the birth of public art galleries and museums in China. By tracing the aesthetic education and design at that time, we hope to affirm
our founding mission, narrate the stories and ideals of thinkers and educators back then, connect our contemporaries to these great
A business area beneath: Creating differentiated
minds from a hundred years ago, and help us resist a life of banality, excessive desire and blindness.”
leisure and shopping experience
——Zhao Rong, Programme Director of Design Society

Under the theme of “Old Street with New Flavor,”Landmark
Riverside Danzishi Old Street has introduced a series of
high-end specialty brands to provide an urban space for
socializing. It employs modern technical solutions to interact
with tourists and inject vitality into the scenic spots. Diverse Fashioned from Nature in China: Then and Now
cultural activities, including the International Drama Festival
and the Spring Lantern Festival, have been held here, In March 2021, Design Society and China National Silk Museum jointly launched the
enriching the urban life while enhancing the project’s Fashioned from Nature in China: Then and Now serial activities. The exhibition specially
comprehensive value. invited four experts from China National Silk Museum to give lectures on related topics.
Three handicraft workshops were also held to show the dazzling history of Chinese textiles
Fashioned from Nature in China: Then and and garment and contemporary designers’ innovations.
Now serial activities

Introducing Museum Courses to Schools ⚶ Design Society Public
Education Museum
Following the national policy on easing the burden of excessive homework and
off-campus tutoring for students receiving compulsory education, Design Society has
been working to improve after-school services for students to meet their diversified
demands. It has added courses to the curriculum of its Public Education Museum,
including bio art, factory tours and glass workshops. Its courses have been introduced
and well-received by Yucai No.1 Primary School, Yucai No.2 Primary School, Yucai
No.4 Primary School, Whittle School and Qsinglan School. The museum course at Whittle School

The “Design Trip” Program
Design Society has launched the “Design Trip” program in SUSTech Education University
(Nanshan) No.1 Primary School, Shenzhen Foreign Language School, Basis International
School, The Bay Academy, Qsinglan School, Nanyou Elementary School, Guizhou Weining
Yucai School, Dali Maomao Guo Kindergarten, Shenzhen Shekou Yucai Education Group
and other schools. Through educational and interactive games, the program guides children
A course of the “Design Trip” program at Basis of different age groups to participate in DIY art courses, and realizes seamless connection
International School with innovative art education at primary and secondary schools.