Brand vision: China’s leading city and industrial park developer and operator

Brand positioning: City and industrial park operator

Brand mission: Empower urban development and carry a better life

Brand slogan: A carrier of the people’s better life

Brand Image:

A city is alive.
It grows and changes.
We provide source for a better life.
Facilitating industries with great resources,
Shaping the future with diverse products and
Making lives exciting with innovation!
We want to foster the possibilities of human and city,
And create abundance, happiness and vitality.

A carrier of the people’s better life